Kith re-envisions it’s longstanding partnership with iconic American Brand Coca-Cola for the fourth time, channeling with it vintage inspiration through a modern lens. After traveling from Miami to Aspen to the Hamptons to Malibu, the duo finds themselves in the tropical paradise of Hawaii. This 105-piece collection is comprised of Men’s and Women’s styles, all of which draw inspiration from Coca-Cola’s Classic archives as well as color palette and lifestyle of the Hawaiian Islands. Hawaii’s eight island’s colors are represented throughout the collection while items such as swimwear and surfboards are a testament to the lifestyle of the locals. Silhouettes in this collection include Varsity Jackets, Denim Truckers, Hoodies, Crewnecks, ¼ Zip Windbreakers, Camp Shirts and Swim trunks.
Partnerships include Mitchell & Ness, who helped craft active inspired tops with custom all-over print Hawaiian inspiration through bottoms and headwear. Orlebar Brown, who created two all-over print men’s swim trunks while Golden Bear returns with an update on the Classic Varsity Jacket, boasting tonal sleeves and split-tone body. Garret Leight offers custom eyewear for this collection while Channel Islands partners with us on a very limited Kith x Coca-Cola surfboard offered in two styles.
This collection is rounded out with a return to the Coca-Cola Converse Chuck Taylor 1970’s. After being debuted as a Friends and Family pair in 2017, this vintage washed blue denim model is now being offered to the public for the first time. Details include Coca-Cola embroidery on the lateral and out-soul of the shoe with a co-branded insole and removable Kith branded patch
Our Laight jacket return in our 14 oz 100% cotton denim. Each Laight jacket is stonewashed to achieve a vintage trucker jacket appearance and handfeel. Each Laight jacket features four custom developed removable pins at the chest pocket, Kith branded metal shanks, 3-D embroidered Kith Serif at left chest and a Coca-Cola Classic patch at the back.
Our collaboration with Golden Bear returns with a USA made varsity jacket. Each Varsity jacket is constructed using three American woven wools in navy, red and off white. Each Varsity jacket features a direct embroidered Kith box logo at front chest, and chain stitch Coca-Cola logo at the back. The rib at the neck, sleeve opening and hem are custom dyed to match the corresponding woolens.
Tracksuits are introduced into our Coca-Cola collection to add a layer of athleisure. Each track jacket and track pant is constructed using our custom milled 100% nylon based on vintage Starter jackets while lined in 100% mesh for breath ability. Each track jacket features Kith branded zippers with reverse coil teeth along with bungee pulls at the front and back pockets, Coca-Cola logo & Kith box logo screen print at front. Aside from the crisp white jacket jacket, each track jacket is color blocked in custom dyed colors to match back to the eight colors of the Hawaiian islands. The track jacket fit is over sized with a raglan fit based on vintage Sergio Tacchini jackets.
Each track pant features mesh lined pockets, 100% Polyester draw cords with metal Kith branded aglets and metal Kith branded eyelets at the elasticated waistband. Each track pant also features 3 Kith branded zippers with reverse coil teeth along with bungee pulls at the front and back pockets, Coca-Cola logo screen print at wearer’s left leg and Kith box logo screen print at wearer’s right leg. The track pant fit is loose in the tight and tapers at the leg opening for a slim appearance.
Camp Collars and Hardaway shorts are introduced into the Coca-Cola collection. Each camp collar and Hardaway short set features custom digital printed Coca-Cola artwork on 30% Silk 70& cotton herringbone fabric. Each camp collar features Kith branded shell buttons and is cut to be boxy with a slight dropped shoulder.
Each Hardaway short features mesh lined pockets for breath ability, 100% Polyester draw cords with metal Kith branded aglets, metal Kith branded eyelets at the elasticated waistband, Kith branded zippers with reverse coil zippers at the front and back pockets. Our Hardaway short is cut with a boxy fit to offer full mobility.
Our signature Quinn t-shirts return in eight colors based on the representing colors of the Hawaiian islands. Each Quinn is constructed in our 280 GSM 100% cotton knit and features flocked Coca-Cola artwork and flocked Kith box logo at center pocket.
As a precursor to our Coca-Cola collection comes four color blocked styles release for our Monday Program. Our Williams II hoodie, vintage crewneck is constructed in our 280 gsm 100% cotton knit while our long sleeve and short sleeve rugby is constructed in 500 gsm 100% cotton pique. Each style is color blocked in colors that correspond to the eight colors of the Hawaiian islands. Our Williams II hoodie and vintage crewneck features rib at the neckline, rib at the sleeve opening and rib at hem. Our rugbys feature custom Kith branded shell buttons at the hidden placket. Each style features 3-D Coca-Cola and Kith box logo direct embroidery at the front chest.
Our bottoms offering includes a collaboration with Olebar Brown for two custom digital printed swim shorts and two Kith in-line swim shorts. The Olebar Brown swim shorts feature a digital printed surf wave print and an over sized screen print of the Coca-Cola logo. Each Olebar Brown short is 100% Polyester, mesh lined and features Olebar Brown branded buckets at the side adjustment tabs. The Kith in-line swim shorts are 100% nylon, mesh lined and features plastisol print Coca-Cola ribbon, Coca-Cola surf board at the front and a Kith box logo embroidered patch above the left hem. Each short includes a Kith branded zipper with reverse coil teeth and bungee pulls at the back pocket.
Our Mitchell & Ness collaboration continues with three mesh baseball t shirts and three mesh basketball shorts. Each set is constructed in 100% Polyester mesh and features custom developed Kith Hawaiian artwork that is sublimate printed. Each baseball t shirt features custom developed stripe knit rib at the neck. Each basketball short features custom developed stripe knit rib at the waistband, leg opening. Each basketball short also features Kith branded Excella zippers at the front and back pockets.
